Southern Valley has integrated traditional core values with innovative thinking to grow the business nationwide. Rather than be limited by the environment, Southern Valley has expanded its operation into Tennessee during the summer and into the tropical Yucatan peninsula for the winter months.
“We’ve branched out to extend our growing season so we can fulfill our business contracts, primarily during the winter months,” stated Southern Valley Director of Communications and Marketing Katie Murray. “But the vast majority of our produce is grown right here in Georgia.”
Southern Valley’s signature product is the pole-grown cucumber, but it grows a wide variety of vegetables and fruits in South Georgia. In addition to bulk produce, the company is excited to introduce convenience packaged products in an array of retail markets so busy consumers can grab and go.
Its five new convenience products will be available soon and include: two-pound bags of succulent salad cucumbers, crispy green beans, zucchini or yellow squash, and a one-pound bag of the newest offering, Valley sweet peppers. To further ease the frenzied pace of daily life, Southern Valley’s grab-n-go packages will have a simple recipe on the back to help busy individuals provide quick, nutritious meals to their families.
As Americans become conscientious of the foods they consume, for Georgians this translates into reconnecting with the southern heritage of producing, purchasing and consuming products grown in Georgia. In this respect, Murray said Southern Valley is proud to be a Georgia Gown producer.
“We take pride that we were one of the first members of Georgia Grown now that it’s a more recognizable brand,” Murray stated when asked how Georgia Grown has impacted the Southern Valley growing organization. “We love working with Georgia Grown because it brings us back to our roots here in Georgia where we got our start.”